Radio DC 90.4 MHz FM is a non-profit and non-commercial organization run by DCSMAT School of Media and Business with the help and support from the faculty. Approved by the Information and Broadcasting Ministry, Government of India, Radio DC relays a variety of interesting programmes related to health, civic sense, social awareness, literacy and education with the aim of community development. Women, children and the rural community form the main target audience who depend upon the radio for information as well as entertainment.
Radio DC is available from 8 am to 12 noon and from 4 pm to 8 pm and can be accessed within 15kms from the broadcasting station. It is the first Internet radio to be started in an Indian business school and the only private Community Radio Station in Kerala.
Radio DC also has the unique distinction of having an international tie-up with the German Radio and Internet Content service Provider “ Deutshe Welle” for sharing and exchange of on air content. The students take a lot of interest in this activity with about 10 student RJs taking the initiative in various social and community development programmes, such as the following: (a) Aids awareness (b) Science popularization programmes (c) Social research (d) Health awareness programmes (e) Quizzes (f) Cultural activities
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